A K I K E L M E N T E K P É K N E K
'Who quit their career for baking'
book design for a cookbook on baking bread
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Csipet Kiadó is a family run, small-scale Hungarian publishing company devoted to the craftmanship of baking since the beginnings. Their latest piece is an introduction to the Hungarian craft bakery scene through personal interviews and recipes. It features twelve skilled Hungarian bakers who left their former profession to study and cultivate the art and science of bread baking.
Their portraits appear on the hard cover as an ornamental element as they frame the title and more importantly, give us a hint about the personal character of the book. For the technical details we chose gold hot foil stamping which perfectly match the festive red ribbon marker and the red head and tail bands. We tried to keep the classy elegance with the end sheets as well and used a warm, cinnamon brown tone which reflects the colour palette of the photos thorough the book.
The logo is an artisan bread and tricky enough it can be seen as wheat grains as well.
For the typeface we choose a unique collection called Westeinde, a font family by the highly talented Hungarian graphic designer, Ádám Katyi. The pictures follow a delicate, natural style, carried out by a Hungarian couple specialized in wedding and portrait photography called Just Stay Natural.
A art direction, book design by Eszter Laki
G graphic design by Eszter Laki & Réka Imre
P photographs below by András Zoltai
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